In order to insert a hyperlink to an external website OR to another page within your website, simply type a word or words (e.g. Company X Website), then highlight those words and click on the Globe icon, at which point you will be prompted to enter a web address. If you want the link to open in a separate window (so your website stays in the background and is still open once they close the new page), then after entering the web address click the top tab that says Target and choose NEW WINDOW BLANK from the drop down menu. Do that and then click submit and you've got a link!